Have a Strategy to Make Social Media Job Search for You - CareerEnlightenment.com

By using the four-part strategy summarized here, you will:Avoid feeling overwhelmed by the technology.Always have the tools you need to get a job.Never feel like you are wasting your time online.Be confident that you are proactively advancing your career.This four-part strategy was adapted from many years of working with job seekers and interviewing coaches. Social-media tools will help you accomplish any  of these four steps. Therefore, it hardly matters whether or not you’ve used Twitter to research people, LinkedIn to research issues, and Zoominfo to e-mail decision makers . . . or any combination.Research people:  Start by knowing what kinds of people you want to find, such as info-interview sources and hiring managers.Research issues:  From online sources, find out what these people care about, what issues concern them, what goals drive them, and what problem plague them.Interview for information:  Guessing from online sources can only take you so far. Reach out to low-stakes contacts to ask one-on-one questions and build new and targeted  relationships.Engage the decision maker:  By now, you have enough information to know what a decision maker cares about. Let her know you exist by reaching out in a professionally assertive  way, not assuming you’re the bread to her butter but still with the confidence of your research to back you up.